Helen Nowicka
August 20th, 2010
Here’s our regular roundup of stories that have caught our eye this week – as ever, thanks to the Shiny team for some great suggestions.
Facebook Places
Lots of news coming out of Facebook this week about forthcoming features and changes to the service. Most notably, Facebook Places has launched in the US and just as they [...]
Tags: mummy blogging
Posted in Digital download, Facebook, Foursquare, PR and Marcomms, Video, social media | No Comments »
Helen Nowicka
August 9th, 2010
I’ve always thought the idea of a summer slowdown was a bit of a myth in PR, and that’s definitely the case this year at Shiny Red. We’re just getting the ball rolling on a couple of lovely new accounts, while other clients who’ve been with us for a while are expanding our brief with them.
As a result, we’re currently looking for two new hires who’ve got [...]
Posted in Jobs, social media | No Comments »
shinyred
August 6th, 2010
A round-up the digital / social media stories from the last seven days that have caught our eye, this week focusing on news from the retail sector.
Supermarkets first, in the week that the battle for your mobile handset steps up a gear, with several of the biggest chains announcing new plans for their mobile shopping services. Tesco, [...]
Tags: brands, Digital download, Facebook, iPhone apps, Mobile, New Media Age, shiny red, social media
Posted in Digital download, Mobile | No Comments »
Kate Brennan
July 20th, 2010
Yesterday we were excited to hear that two of our campaigns have been shortlisted for the first ever Reputation Online Effectiveness Awards!
We’ve been shortlisted for our work on Cobra, in the Best Use of Digital within a Broader Campaign category, and for our work with Habitat for the Reputation Turnaround Award.
Take a look at the [...]
Tags: awards, Cobra, habitat, Reputation Online
Posted in Uncategorized | No Comments »
Helen Nowicka
July 9th, 2010
The annual Cannes Lions awards celebrate the best worldwide PR, advertising and marketing creativity amid a frenzy of networking, partying and sunshine. This year, I wasn’t swanning along La Croisette but sunning myself in Cornwall when the winners were announced, so I’ve (slightly belatedly) picked out a few favourite campaigns for our regular end-of-the-week update – click on the links for [...]
Posted in Events and Conferences, PR and Marcomms, Social Networking, brands | No Comments »
Gillian Crawshaw
July 2nd, 2010
Here’s a round-up of the stories the Shiny Red team has liked this week:
Government launches online crowdsourcing initiative
The Coalition Government has announced a significant online crowdsourcing initiative, to gather opinion and ideas from the public on which laws it feels are unnecessary and infringe on civil liberties. If you’d like to influence future policy making, you [...]
Tags: crowdsourced government, Futurama, Google, iPhone, Old Spice
Posted in Digital download | No Comments »
Matt Park
June 15th, 2010
Our client Molson Coors has recently launched Home Draught, the biggest innovation in home drinking for years, and we’ve been helping them spread the word. If you haven’t heard about Home Draught yet, it’s a draught beer system filled with ten pints of beer that fits easily into the fridge for the perfect cold pint [...]
Tags: beer, Carling, coors light, grolsch, home draught, lager, Molson Coors, shiny red, social media, Video
Posted in Client News, Facebook, PR and Marcomms, Video, brands, social media | No Comments »
Kate Brennan
June 14th, 2010
We’ve had the pleasure of working with Molson Coors on BitterSweet Partnership for just over a year now. In case you haven’t come across it yet, it was set up by Molson Coors to show women the beauty of beer – because with only 13% of beer serves in the UK attributed to them, many women are [...]
Tags: BitterSweet Partnership, Blogging, Molson Coors, women and beer
Posted in Blogging | No Comments »
Helen Nowicka
June 7th, 2010
As you might have seen from our new-look logo, Shiny’s gone football crazy ahead of the World Cup.
For the next month or so, we’ve changed our name to Shiny Red and White to support the England football team and our official charity Centrepoint.
Along with our parent company Red (now Red and White) we’re aiming to [...]
Tags: fifa, football, pr, redandwhite, shiny red, soccer, twitter, world cup
Posted in Blogging, General, New Media, PR and Marcomms | No Comments »