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Has Foursquare reached the tipping point?

Ashley March 12th, 2010

It has been a pretty good year for Foursquare so far. The number of people playing the online location based game has rocketed, it recently announced some interesting partnerships with UK retailers and it has Vodafone on board too.
And now Foursquare appears to have landed the big one. According to Mashable the company has just [...]

The 10 hottest social media sites/apps of Spring 2010

Ashley March 11th, 2010

A few years back guessing which new tech start up was going to capture the imagination of web users was largely the preserve of the Silicon Valley (and Silicon Roundabout) clique. Not any more though. For astonished by the success of Facebook, Twitter and LinkedIn everyone from bloggers through to mainstream media titles are all [...]

Is it time to kill your company’s blog?

shinyred March 10th, 2010

The other day I spent an hour or so checking out a lot of corporate blogs. I looked at blogs from brands in both the US and the UK and a whole host of blogs from agencies. As you’d expect there are many examples of excellent corporate blogs that act as a mouthpiece for the [...]

Graduate roles at top 100 small company to work for (thanks, Sunday Times)

Helen March 3rd, 2010

Calling all media-savvy graduates looking for their first break at a PR agency: we want to hear from you!
Shiny Red and our parent company Red are on the hunt for the brightest and most creative new talent, and we’re offering paid internships to help people get a foot in the door. The role at Shiny Red is focused on [...]

Chatroulette – the hot new place for brands?

Ashley March 1st, 2010

If you are looking for evidence that brands are losing a bit of their coyness when it comes to social media check out who is now using controversial video dating/exhibitionism site Chatroulette.
In case you missed the hype Chatroulette started at the end of last year and it randomly connects users from around the world, enabling [...]

Social media delivers incredible Tsunami coverage

Ashley March 1st, 2010

Two a bit years ago I remember having a conversation with a colleague about whether Twitter was going to become a significant news source. The debate was sparked by blogging guru Robert Scoble who had suggested that in the future people would go to the micro blogging site for news before they turned to mainstream [...]

Can social media save BBC 6 Music?

shinyred February 26th, 2010

Today Twitter and Facebook are buzzing with responses to the news that the BBC is rumoured to be closing down its 6 Music station. Although the corporation has said nothing to confirm the move, it was lead story in The Times this morning and apparently has already sparked a bidding war with Absolute Radio the [...]

We welcome…Matt Park

Helen February 15th, 2010

We’re absolutely delighted to give a warm Shiny Red welcome to Matt Park today.
Matt joins us as an associate director from Taylor Herring where he headed up the digital team working on entertainment brands including Disney and Fox, as well as Leona Lewis, Alexandra Burke, Westlife and Susan Boyle from the Syco music roster.
Great [...]

The buzz about Google Buzz and how it might impact on brands

shinyred February 9th, 2010

Google today unveiled what may become its most significant launch in several years in the shape of Google Buzz. But what is it and how might it shape the the next few years of online media?
What is it? – It is essentially the company’s attempt to build a social network. It has worked in this [...]

Is Foursquare now the hottest thing in social media?

shinyred February 8th, 2010

Interesting news from online traffic researchers Hitwise about the location based games social network Foursquare. Apparently the game, which is available on the iPhone, Google Android, Blackberry and other platforms, saw a 50% growth spurt in the US in January. There is also evidence that Foursquare is attracting users in the UK – it only [...]

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